Re:amaze vs Marvyn AI: Complete Shopify AI Chatbot Comparison (2026)

Re:amaze

Re:amaze is fundamentally a multi-channel helpdesk for support teams. Here's how it works:

Team Collaboration Foundation:

• Unified inbox for email, chat, social media, SMS, and voice

• Team members collaborate on conversations with assignments and internal notes

• Collision detection prevents agents from overlapping responses

• Roles and permissions manage team access and capabilities

Workflow Automation:

• Create automated rules to route, tag, and assign tickets

• Set up auto-responders and canned response templates

• Build chatbots for FAQ automation and order status checks

• Trigger workflows based on customer data and behavior

Multi-Channel Support:

• Email inboxes (unlimited)

• Live chat widget for website

• Facebook, Instagram, Twitter, WhatsApp integration

• SMS/MMS messaging

• VOIP and voice call management

Shopify Integration:

• View customer order history and details in conversations

• Process refunds and cancellations directly from Re:amaze

• Create draft orders during chat conversations

• Use Shopify variables in response templates

The Philosophy:

Re:amaze assumes you have (or want to build) a support team and need tools to help them work efficiently across multiple channels. It's about empowering agents, not replacing them.

Real Automation Level:

With workflow automation and chatbots, stores typically achieve 30-50% automation—meaning 50-70% of conversations still require human agents to handle.

Marvyn AI

Marvyn AI is fundamentally AI-first autonomous automation. Here's how it works:

Autonomous Operation:

• AI handles 70%+ of all customer conversations independently

• No team inbox to monitor—AI responds instantly 24/7

• Smart escalation only when human support is truly needed

• Learns continuously from your Shopify catalog and policies

Consultative Selling:

• AI asks qualifying questions to understand customer needs

• Recommends products based on conversation context, not just keywords

• Handles objections and explains product benefits naturally

• Increases revenue through intelligent product recommendations

Instant AI Training:

• 60-second setup—connects to Shopify and auto-imports everything

• Learns your entire catalog, policies, FAQs, and business context

• Updates automatically when products or policies change

• No manual workflow configuration required

Smart Escalation:

• AI detects when questions require human expertise

• Escalates complex issues while handling routine inquiries

• Provides conversation context for seamless handoff

• Reduces need for team by 70%+

The Philosophy:

Marvyn AI assumes you want to automate customer service completely, not manage a team. It's built to replace the need for support staff, not assist them.

Real Automation Level:

Marvyn AI handles 70%+ of conversations autonomously—meaning only 20-30% require human escalation for truly complex situations.

Winner - Depends on your model

• Re:amaze wins if you want to build/manage a support team with multi-channel tools

• Marvyn AI wins if you want autonomous AI automation without managing staff

Re:amaze

Supported Channels:

Email (unlimited inboxes)

Website live chat

Facebook Messenger

Instagram Direct

Twitter/X

WhatsApp

SMS/MMS

VOIP and voice calls (Pro+ plans)

Multi-Channel Strength:

• All conversations in one unified inbox

• Team can respond from any channel

• Consistent customer history across channels

• Internal notes visible across all conversations

Channel Management:

• Each channel requires setup and integration

• Team must monitor all channels

• Different response times for different channels

• Requires staff to manage volume across channels

Best For: Stores needing omnichannel customer service with team managing multiple touchpoints.

Marvyn AI

Supported Channels:

Shopify, Website chat widget

Single Channel Focus:

• Concentrates on website chat automation

• Instant responses on primary customer touchpoint

• No channel switching or monitoring required

• 24/7 coverage on website chat

Roadmap:

• Email and social media support planned for future releases

Best For: Stores prioritizing website chat automation without managing multiple channels.

Winner - Reamaze

Re:amaze excels at consolidating email, social, SMS, and voice—but requires team to manage. Marvyn AI focuses on website chat automation without team requirements.

Re:amaze

Re:amaze offers workflow automation and chatbots to assist teams:

Chatbot Features:

• Pre-built chatbot templates (order status, FAQ)

• Custom multi-step chatbot builder

• FAQ automation based on keywords

• Integration with knowledge base content

Workflow Automation:

• Auto-assign tickets based on rules

• Trigger canned responses

• Tag and categorize automatically

• Route to specific team members or departments

AI-Powered Features (Limited):

• AI writing assistance for agent replies (recent addition)

• Suggested responses based on conversation

• Basic intent recognition

Limitations:

• Chatbots follow pre-programmed flows, not true AI understanding

• Still requires team to monitor and manage most conversations

• Automation handles routine tasks, not complex inquiries

• No consultative selling or intelligent product recommendations

Automation Level: 30-50% with chatbots and workflows—still needs 50-70% team intervention.

Marvyn AI

Marvyn AI offers fully autonomous AI with advanced capabilities:

Natural Language Understanding:

• True AI comprehension of customer questions (not keyword matching)

• Contextual awareness across entire conversation

• Handles complex, multi-part questions intelligently

• Adapts responses based on conversation flow

Consultative Selling:

• Asks qualifying questions to understand customer needs

• Recommends products based on conversation context

• Explains product benefits and handles objections naturally

• Cross-sells and upsells intelligently without being pushy

Autonomous Operation:

• Handles 70%+ of conversations independently

• Responds in under 1 second, 24/7 across 80+ languages

• No monitoring required—AI operates completely autonomously

• Smart escalation only when truly needed

Continuous Learning:

• Auto-syncs with Shopify catalog and updates

• Learns from conversation patterns

• Improves recommendations over time

• Requires zero manual training or configuration

Winner - Marvyn AI for AI sophistication

Marvyn AI offers true autonomous AI vs Re:amaze's workflow automation and keyword-based chatbots.

Re:amaze

Team Performance Analytics:

• Agent response times and resolution rates

• Volume reports by channel and time period

• Staff performance metrics (Plus plan)

• Customer satisfaction survey results

• Tag and category distribution

Revenue Tracking:

• Shopify revenue reporting tied to conversations

• Order values associated with support interactions

• Track which conversations led to purchases

Operational Insights:

• Busiest times and days

• Most common inquiry types

• Channel performance comparison

• Team workload distribution

Customization:

• Export data for custom analysis

• Create filtered views and reports

• Department and multi-brand reporting

Best For: Teams wanting to track agent performance, optimize staffing, and measure team efficiency.

Marvyn AI

AI Performance Analytics:

• Conversation volume and trends

• AI resolution rate (70%+ autonomous)

• Escalation rate and reasons

• Response time metrics (sub-1-second average)

Revenue Impact:

• Product recommendation conversion rates

• Revenue attributed to AI conversations

• Cart recovery success rates

• Consultative selling effectiveness

Customer Insights:

• Most asked questions and topics

• Language distribution (80+ languages)

• Popular products in conversations

• Customer sentiment analysis

Best For: Stores wanting to measure AI effectiveness, revenue impact, and automation performance without team metrics.

Winner - Tie - Different purposes

• Re:amaze wins for team performance and multi-channel analytics

• Marvyn AI wins for AI automation metrics and revenue attribution

Re:amaze pricing

Re:amaze uses per-agent pricing, meaning costs scale with team size:

Basic Plan: $29/agent/month

• Unlimited email inboxes

• Live chat and social media integration

• Chatbots and workflow automation

• Public FAQ and knowledge base

• Basic reporting

Pro Plan: $49/agent/month

• Everything in Basic

• Multi-brand management

• Advanced reporting and analytics

• SMS and VOIP support

• Priority support

Plus Plan: $69/agent/month

• Everything in Pro

• Staff performance reporting

• Customizable staff roles and permissions

• Live screen sharing (Peek feature)

• Customer satisfaction surveys

Starter Plan: Available with unlimited agents but limited to 500 responded conversations/month

Enterprise: Custom pricing for high-volume businesses

Real Cost Examples:

3-agent team (small store):

• Basic: $87/month minimum

• Pro: $147/month minimum

• Plus: $207/month minimum

5-agent team (medium store):

• Basic: $145/month

• Pro: $245/month

• Plus: $345/month

10-agent team (large store):

• Basic: $290/month

• Pro: $490/month

• Plus: $690/month

Per-Agent Model: Costs scale linearly with team size. Every new agent adds $29-69/month.

Marvyn AI pricing

Marvyn AI uses flat monthly pricing with unlimited conversations:

Free Plan: $0/month

• 20 message credits/month

• 1 chatbot

• 400,000 characters training data

• 10 links to train on

• View chat history

• Chatbots deleted after 14 days inactivity

Hobby Plan: $29/month

• 2,000 message credits/month

• 2 chatbots

• 11 million characters per chatbot

• Unlimited links to train on

• Access to advanced AI models

Standard Plan: $99/month

• 10,000 message credits/month

• 5 chatbots

• Custom domain support

• Priority support

• Advanced AI model selection

No Per-Conversation or Per-Agent Fees: Unlimited conversations at any volume within your message credit allocation.

Real cost comparison

Small store (50 conversations/day):

• Re:amaze: $87-207/month (3 agents needed)

• Marvyn AI: $29/month (zero agents needed)

• Savings: $58-178/month (67-86% reduction)

Medium store (150 conversations/day):

• Re:amaze: $145-345/month (5 agents needed)

• Marvyn AI: $99/month (zero agents needed)

• Savings: $46-246/month (32-71% reduction)

Large store (300+ conversations/day):

• Re:amaze: $290-690/month (10 agents needed)

• Marvyn AI: $99/month (zero agents needed)

• Savings: $191-591/month (66-85% reduction)

Winner - Marvyn AI

Marvyn AI offers 32-86% cost savings by eliminating per-agent charges and team staffing requirements.

When Re:amaze excels:

Ideal Customer Profile:

Growing stores (50-500 orders/day):

• Managing 200-1000 daily conversations

• Building dedicated support team (3-10 agents)

• Budget: $150-700/month for helpdesk

• Need workflow automation to handle volume

Enterprise stores (500+ orders/day):

• Handling 2000+ daily conversations

• Large support teams (10-50+ agents)

• Complex multi-channel operations

• Need advanced team management & reporting

Team-Centric Operations:

• Prefer human-managed conversations with AI assistance

• Need team collaboration features (assignments, notes, mentions)

• Already managing support via Email, FB, Instagram, SMS

• Want to centralize everything in one platform

Not Ideal For:

• Solo founders or very small stores (<20 orders/day) — cost per agent adds up quickly

• Stores seeking full AI automation — you're paying for team features you won't use

• Limited support budget — minimum $150-300/month for meaningful functionality

• Website chat only operations — Re:amaze's strength is multi-channel management

When Marvyn AI excels:

Ideal Customer Profile:

Small to medium stores (10-300 orders/day):

• Handling 50-500 daily website conversations

• Solo founder or small team (0-3 support agents)

• Budget: $0-100/month for support automation

• Want AI to handle conversations end-to-end

Time-Constrained Merchants:

• Spending 3-10 hours/day on customer support

• Want to reclaim time for product development, marketing, growth

• Can't afford hiring full-time support agents yet

• Need 24/7 coverage without nighttime stress

AI-First Operations:

• Comfortable trusting AI with customer conversations

• Want AI that handles sales conversations & recommendations

• Primarily operate through website chat (email/social handled separately)

• Need instant setup (minutes not weeks)

Not Ideal For:

• Large enterprise teams needing advanced collaboration features

• Multi-channel operations requiring email, social media, SMS management

• Businesses requiring human oversight on every conversation

• Complex support workflows requiring custom rules & extensive integrations

Winner - Depends on your business model

• Choose Re:amaze if you're building a support team, need multi-channel management, and have budget for per-agent pricing ($150-700+/month). Best for stores doing 50-500+ orders/day with dedicated support operations.

• Choose Marvyn AI if you're a solo founder or small team wanting AI to autonomously handle website chat conversations. Best for stores doing 10-300 orders/day who need to reclaim time and can't yet afford dedicated support agents ($0-100/month).

Re:amaze

Support Options:

• Email support (all plans)

• Chat support (available)

• Help center and documentation

• Community forums

• Knowledge base articles

Support Quality:

• Standard business hours support

• Response times vary by plan tier

• Helpful support team (reviews mention good assistance)

• Setup and onboarding assistance available

Common Feedback:

• Support team is responsive and helpful

• Good documentation for setup

• Active in resolving issues

• Standard helpdesk support experience

Support Philosophy:

• Traditional tiered support model

• Escalation based on plan level

• Self-service resources available

• Professional support team structure

Best For: Merchants comfortable with traditional business software support (tickets, documentation, forums).

Marvyn AI

Early-Stage Advantage:

• Direct founder access (not tiered support)

• Same-day responses

• Hands-on help with setup and optimization

• Product co-creation—feedback shapes roadmap

Support Philosophy:

• Long-term partnership approach

• Sit with customers to solve problems

• Build features based on actual needs

• No rigid support tiers—everyone gets founder attention

Why This Matters:

As an early-stage product, Marvyn AI offers something established platforms can't: direct access to the people building the product. When you have an idea or issue, founders listen and can actually implement changes quickly.

Common Feedback:

• Founders personally help with onboarding

• Quick implementation of feature requests

• Proactive check-ins on performance

• Feels like having a technical co-founder

Best For: Merchants who value direct founder access and want to shape product development.

Winner - Marvyn AI for early-stage founder access

• Re:amaze offers professional, structured support with documentation and helpdesk

• Marvyn AI provides direct founder access, same-day responses, and product co-creation

Re:amaze

Initial Setup Time: 5-10 minutes

Configuration Steps:

• Install Re:amaze app from Shopify App Store

• Connect email accounts and social media channels

• Set up team member accounts and roles

• Configure chat widget for website

• Build chatbot flows and FAQ automation

• Create workflow rules and auto-responders

• Set up response templates and macros

• Configure notifications and routing

Team Onboarding:

• Train team on unified inbox interface

• Set up internal processes for ticket handling

• Create documentation for common scenarios

• Establish workflows for escalations

Ongoing Maintenance:

• Manage team member access as staff changes

• Update chatbot flows and FAQ content manually

• Adjust workflow rules as needs evolve

• Monitor team performance and reporting

Technical Requirements:

• Shopify store connection

• Integration with social media accounts

• Email server configuration (for email inboxes)

• SMS/VOIP provider setup (for Pro+ plans)

Marvyn AI

Setup Time: 60 seconds

Configuration Steps:

• Install Marvyn AI app from Shopify App Store

• Click "Connect Shopify" (auto-imports catalog, policies, FAQs)

• Embed chat widget on website (one-click)

• Done—AI is trained and ready

No Team Onboarding Required:

• Zero staff training needed

• No processes to establish

• No workflows to configure

• AI operates autonomously from day one

Ongoing Maintenance:

• None required—auto-syncs with Shopify changes

• AI updates automatically when catalog changes

• No manual training or configuration needed

Technical Requirements:

• Shopify store connection (that's it)

Winner - Marvyn AI

60 seconds vs 5-10 minutes (plus team training and workflow setup).

Shopify Inbox (Free)

What It Offers:

• Free Shopify-native chat

• Basic product recommendations

• Order status automation

• Team collaboration

Limitations:

• Requires constant human monitoring

• ~10% automation (FAQ only)

• No consultative selling

• Manual responses for most conversations